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Invisible Marketing: What Every Organization Needs to Know in the Era of Blogs, Social Networks & Web 2.0
The evolution of technology has caused a fundamental power shift in consumer behavior. Thus, businesses that wish to maintain their competitive edge must rethink the way they market. This paper offers an introduction to the concept of Marketing 2.0 and provides advice to marketers looking to understand and succeed in the new "invisible" domain.
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Closed Loop Marketing Data Sheet
Companies that adopt closed loop marketing processes are more than three times as likely to report a greater than 50% return than those who do not. Learn how closed loop marketing can help today's sales and marketing teams achieve their goals.
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RSS Rx: How Marketers can Make the Most of RSS Technology
Really Simple Syndication (RSS): it sounds so simple. Yet for most marketers, RSS is a source of major confusion. But with businesses such as the Tillamook Cheeses, the Wall Street Journal, ESPN and Continental Airlines using RSS to communicate information to key audiences in a new way, perhaps it's time you took a look at what it can do for your organization.
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Features & Function Data Sheet
Marqui provides on-demand marketing automation and website content management software to help sales and marketing teams control their online brand and messaging, generate leads and revenue, and evaluate and optimize campaigns. We deliver easy-to-use innovative technology that empowers our clients to create, manage, and track campaigns.
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Multicultural Marketing
Worried about whether your marketing campaigns are reaching the right audiences with the right message? Our latest whitepaper will provide valuable tips on how to market to diverse audiences more effectively.
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Gross Blog Anatomy: Dissecting Blogs from a Marketer's Perspective
If your organization is considering or interested in learning how to take advantage of this "blogging thing" then this marketer-friendly whitepaper will get you started! It's a must read.
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Marketer's Guide to Search Engine Optimization
Everyone knows Search Engine Optimization (SEO) is important. But as marketers, has anyone ever told us exactly how or why? Well here's a paper that will help you understand SEO. In plain language. Enjoy!
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